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Formation of foreign students' reading skills based on advertising and PR texts

Authors

  • Xolida Aktamovna Erkinova

    Tashkent State University of Uzbek Language and Literature named after Alisher Navoi Master's student, Uzbek Language and Literature
    Author

Keywords:

Foreign students, innovative technologies, advertising and PR texts, information, modern approaches, exercises and methods.

Abstract

The article studies the innovative approach to the formation of reading skills and qualifications of university students, as well as the development of knowledge on the basis of advertising and PR, the development of independent thinking, the development of skills in analyzing works of art. It is assumed that this should include the ability to enter into social relationships and knowledge of the culture and customs of a foreign language.

References

Hoshimov O‘, I Ingilis tili O‘qitish metodikasi,Toshkent, 2023y.

pedagogika fanlari doktori Samosenkova, Tatyana Vladimirovna.Uzluksiz ta'lim sharoitida chet ellik talaba-filologlarning professional nutqiy muloqot madaniyatini o'qitishning uslubiy tizimi, 2004y.

Panina, Elena Yuryevna Reklama matnlari kasbiy yo'naltirilgan kommunikativ kompetentsiyasini rivojlantirish vositasi sifatida: Toshkent, 1999y.

Nazarov Sh.Reklama va PR asarlari Iqtisod-Moliya Toshkent, 2022y.

G‘aniyev T Nutq malakalari va ularni rivojlantirish texnologiyasi,Toshkent, 2020y.

Xodjayev N.X. “Boshlang‘ich ta’lim metodikasi”. Toshkent: TDPU nashriyoti, 2015.

Qodirov A. “Axborot texnologiyalari va ta’lim”. Toshkent: Ilm Ziyo, 2020.

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Published

2025-07-20

How to Cite

Erkinova, X. A. (2025). Formation of foreign students’ reading skills based on advertising and PR texts. TLEP – International Journal of Multidiscipline, 2(2), 209-211. https://tlepub.org/index.php/1/article/view/120